Product Design   •   December 6, 2016

UX (User Experience) Design and UI (User Interface) Design are two related but distinct fields in digital product design.

UX design is focused on the overall feel of the product and how it meets the user’s needs and expectations. It involves research, prototyping, testing, and iterating to create a product that is both usable and enjoyable. UX designers focus on creating a seamless, intuitive, and efficient experience for users.

UI design, on the other hand, is focused on the look and layout of the product’s interface. UI designers are responsible for creating the visual design, including the color scheme, typography, and the placement of elements on the screen. UI design is concerned with how the product is presented to the user, and how users interact with it.

In conclusion, UX design is focused on the user’s experience, while UI design is focused on the visual and interactive design of the product. Both disciplines are important for creating successful digital products, and often work together to create a cohesive and delightful user experience.