UX Design   •   January 06, 2020

This week, I researched using different software for creating user personas and journey maps. I tested three different products; Userforge, Weave, and UXPressia. My acceptance criteria included; storing data in a centralized and versioned repository, with easy access to share/export, that includes OOB persona templates, and “feels like the right tool for the job”. Enter UXPressia…

Approach

In the past, I had been storing persona data in many different ways. I’ve done everything from printed and framed subway posters to basic yellow sticky notes, and everything in-between. To be honest, I’d rather have one tool in my toolbox for this job -UXPressia seems to fill the bill. 

Execution

I invited a cross-functional group to join me in completing this workshop. We had already spent some time drafting personas and journey maps in previous workshops. I had copied and pasted that data into a UXPressia persona template for us to get started with.

The next steps we’re pretty easy, validate the data, and repeat the process for our other personas. After two, two-hour workshops, we had completed four personas. UXPressia is as simple as using Google Docs but adds a lot more capabilities, specifically around persona mapping.

Conclusion

I enjoyed creating our organization’s personas in UXPressia and would highly recommend checking out the product. It was easy to use (for me and the group) and after we had one repeatable template, we were cruising right along. Perhaps my favorite part about this entire project is that we have all of our personas in one centralized (and versioned) repository.  In my next article, I’ll discuss how we used our personas to create User Journey Maps.

Have an idea? Let’s chat! While I’m currently on assignment, I’m open to hearing about the next big thing. Email me.